Privacy Policy

This privacy policy explains how this website collects, uses, stores and protects personal data when you visit and interact with our pages. It applies to all visitors regardless of location, though our practices are designed with UK data protection law as the primary standard.

By using this website you acknowledge that you have read and understood this policy. We may update it periodically to reflect changes in our practices or in applicable law. The date at the top of this page indicates when the policy was last revised.

What Data We Collect

We collect two categories of data: data you provide directly and data collected automatically when you browse the site.

Data you may provide directly includes any information you submit through contact forms, email correspondence or comment fields, if available. This typically consists of your name, email address and the content of your message. We do not require account registration to use this website.

Data collected automatically includes your IP address, browser type and version, operating system, referring URL, pages visited, time spent on each page, date and time of access, and device type. This data is gathered through server logs and analytics tools. It is used in aggregate to understand how visitors use the site and to improve our content and performance.

How We Use Your Data

We use collected data for the following purposes: to operate and maintain the website, to analyse visitor behaviour and improve content quality, to respond to enquiries or correspondence you initiate, to detect and prevent technical issues or security threats, and to comply with legal obligations where applicable.

We do not use personal data for automated decision-making or profiling. We do not sell, rent or trade personal data to third parties for their marketing purposes.

Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we process personal data on the following legal bases: legitimate interest (for analytics and site improvement), consent (for cookies and any optional data you submit), and legal obligation (where we are required to retain data by law).

Cookies and Tracking

This website uses cookies. Full details on the types of cookies we use, their purpose and how to manage them are set out in our Cookie Policy.

Third-Party Services

We use third-party services that may collect data independently. These include analytics providers (such as Google Analytics), advertising networks and affiliate programme platforms. Each of these services operates under its own privacy policy. When you click an outbound link to a third-party website, that site’s privacy policy governs any data it collects from you.

We use affiliate links throughout this website. When you click an affiliate link and register or make a transaction on the destination site, the affiliate network may record that referral. This process involves cookies set by the affiliate network, not by us. We receive aggregated referral data but do not receive your personal account information from any casino or gambling operator.

Data Sharing

We may share data with service providers who assist in operating this website, including hosting providers, analytics platforms and email service providers. These providers process data on our behalf and are contractually required to protect it.

We may also disclose data where required by law, regulation, legal process or enforceable governmental request.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy. Server logs are typically retained for 90 days. Correspondence data is retained for up to 12 months after the last interaction unless a longer period is required by law. Aggregated analytics data, which cannot identify individuals, may be retained indefinitely.

Data Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure or destruction. These include encrypted connections (HTTPS), secure server infrastructure, access controls and regular security reviews. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Your Rights

Under UK data protection law, you have the following rights in relation to your personal data: the right to access the data we hold about you, the right to rectification of inaccurate data, the right to erasure (the right to be forgotten), the right to restrict processing, the right to data portability, the right to object to processing based on legitimate interest, and the right to withdraw consent at any time where processing is based on consent.

To exercise any of these rights, contact us using the details provided on this website. We will respond to valid requests within one month, as required by law.

If you believe that your data protection rights have been violated, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

Children’s Data

This website publishes content related to gambling and is not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected data from a person under 18, we will delete it promptly.

International Transfers

Some of our third-party service providers may process data outside the United Kingdom. Where this occurs, we ensure that appropriate safeguards are in place, such as standard contractual clauses approved by the relevant authority, to protect your data to a standard consistent with UK data protection law.

Changes to This Policy

We reserve the right to update this privacy policy at any time. Changes will be posted on this page with a revised date. Continued use of the website after changes are posted constitutes acceptance of the revised policy.